Tapping Communities of Practice
نویسندگان
چکیده
منابع مشابه
Organizing and Tapping Consumer Communities
This paper provides a framework that links consumer efforts to commercial innovation. It seeks to answer the question why some firms are able to benefit from relations to their consumers. It proposes that (some) firms can improve their product development by organizing consumer communities and by relying on a critical mass of dedicated consumers. It shows how convergence between new technology ...
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ژورنال
عنوان ژورنال: Mechanical Engineering
سال: 2008
ISSN: 0025-6501,1943-5649
DOI: 10.1115/1.2008-oct-1